We designed a sustainability strategy for The Student Hotel
The Student Hotel (TSH) is committed to creating state-of-the-art facilities and colourful experiences that will change the way we live, work and travel and that redefine our understanding of what makes a ‘student’. Steward Redqueen was invited to advise the dynamic company on designing and implementing a sustainability strategy.
Together a dedicated TSH team, Steward Redqueen developed ambitions and sustainability pathways in order to become a leader in their sector. We started by hosting a number of sessions with the Management Team. During this sessions, thoughts on sustainability were aligned, and a framework for sustainability was developed. The framework now consists of six themes, three ‘hygiene factors’ and three ‘differentiators’ that make The Student Hotel unique: Green buildings, Responsible Sourcing, Minimizing Footprint, Diverse Community, Revitalizing Neighbourhoods and Transformative Crowd.
Once the sustainability framework was finalised, Steward Redqueen developed an impact dashboard, allowing The Student Hotel to measure and monitor its performance on the key performance indicators set in the previous phase. On interim basis, initially for two days a week, we offered support in implementing its strategy and integrating a sustainability mind-set in the organisation. A step in the implementation included the publication of the sustainability strategy at the website, wherein The Student Hotel communicates its vision and activities.